Every Payment is a Customer Ad Campaign, 2020

Building global awareness for Adyen’s payments technology for businesses.

 
 
  • Adyen is a B2B technology company offering payment solutions for the world’s largest corporations such as Spotify, Gap, and Nike. Their product helps businesses grow by making paying in stores or online seamless and reliable for customers.

    Our relationship with Adyen was already established from years of collaboration on their Business. Not Boundaries. campaign. Ready for a change, they came to us looking for a new approach to their marketing.

  • Adyen takes pride in being a fantastic team who their clients love because they love to work at Adyen. They felt it was important their marketing material embody the same warmth as their internal culture.

    Knowing we must also build awareness for less familiar markets, we created the concept that Every Payment is a Customer: the story of businesses thriving by treating every transaction as thoughtfully as a personal engagement in a store—with acceptance.

  • AD, Design Joy Scull
    Copy Michael Grant
    CD Allie Fisher
    Photo Director Rosey Lakos
    Producer Paula Chowles
    Director Jake Nava
    Production Believe Media
    Photography Cait Oppermann

 
 

Every Customer is a Payment :30 Broadcast